Hammer and Tongs
Weather-enabled world of Strageness
Tongsville was created for quirky film and video producers Hammer & Tongs, best known for their music videos and TV ads, and more recently the big screen version of "Hitchhiker's Guide to the Galaxy". The brief requested that the site remained deliberately unspecific as to what H&T do, but to contain enough film and television clues to allude to the nature of their business.
The city presents microcosm of life with new events happening on each load, with randomised and hidden elements to encourage exploration and return visits.
The weather is set to that of London by using pulling weather data, effecting wind direction, snow and rain. Meanwhile the length of each day and the phase of the moon are calculated using the longitude and latitude of the Hammer and Tongs' offices, allowing the city to gradually change from day to night appropriately. A 'god' mode allows visitors to play with the elements themselves and to dish out punishment to the city's inhabitants.
SXSW Best in Show Winner
SXSW Film Industry Site Winner
Creative Review Annual
Flash in the Can
IVCA x 3 Finalist
Creative Direction, Rob Corradi
Design, Rob Corradi
Developer, Simon Oliver
Producer, Garry Sammet